In my experience with e-commerce & subscription boxes
Email marketing is the least understood marketing channel
As is often the case…
It’s the diamonds in the rough that when polished, make it rain
Here’s how I would fix your email game in 1 day:
1) Optimise your lead capture by setting up a signup flow
2) Put leads, customers and past customers into separate buckets
3) Create email automations to:
– Get leads to buy
– Get customers to buy more
– Get past customers back
Believe it or not, this entire system is set and forget
And is not that hard to create
So you make money while you sleep (the dream)
If you’re not getting success with your emails right now…
It could be the difference between success and failure in the sub box game!
