Do you want to make 40% more profit from your online business
In the next 2 weeks?
Without chasing more customers or spending thousands on ads?
To start building the business that repays all of your effort?
It’s tragic that while 89% of online businesses utilise email marketing…
Too often I talk to founders who have terrible returns from their emails
Particularly in e-commerce / subscription box brands
My big idea for today 💡
Email is the key to turning profit from your online business
Here’s why:
- Traffic that you own
If you focus on your list you’re covering yourself against the mishaps of online business
No one can ban you from your email list
Algorithms can’t destroy your business overnight
This list is yours and it’s your most valuable resource
- Free to send emails
Think about it, email is the last truly free online marketing channel
Everyone else wants their dime from you if you want to reach their users
Email marketing is a free, on-demand rush of traffic to your website or offers at the push of a button
- Personal & personalised
Most people are hesitant to whip out their caged and buy straight forma Facebook ad
However in their inbox is more personal, safe and likely to get more attention than when scrolling the newsfeed
This is why its the perfect place to follow up or introduce new offers to subscribers
You can also address people by name and even segment based on preferences, giving a personal touch
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- High converting
Your email list should be your highest converting channel by %
People are familiar with you, they’ve seen you around and they trust you enough to give you their email
While building your list can take time, it will repay the investment many times over
Through higher conversions and even re-buying and upselling of more products you introduce
- Repeatable
The more you build your list, the more traffic you will generate to your offers
If you come upon with new products or offers, the best place to test them pout?
Yep, your email list
You can continue to mine this resource over and over again and it will continue to repay your efforts for however long you run your online business